Saturday, August 18, 2007

Sales of Consumer Electronic Devices with DivX Support Exceed 100 Million Units

DivX, Inc. announced that the company’s consumer electronics partners have shipped over 100 million DivX Certified video devices since the launch of the DivX Certification program in 2003.
DivX has created this digital media ecosystem by partnering with the world’s leading consumer electronics brands, including LG Electronics, Philips Electronics, Samsung Electronics, Sony Electronics, Thomson and more. The 100 million devices represent over 2,500 individual product models that fully support the playback of high-quality DivX video files, including DVD players, DVD-recorders, portable DVD players, digital still cameras, mobile handsets and in-car devices.
Standalone DVD players constitute the largest device category for DivX, and the company estimates that 32% of all DVD player units sold worldwide support DivX video playback. DivX has become a checklist feature for DVD players in many regions, with DivX penetration reaching roughly 90% for DVD player units sold in countries such as France, Spain, Korea and Russia.
"In practical terms, there are now over 100 million devices sitting in the hands of consumers that can easily playback high-quality video from the PC or the Internet. These devices offer a bridge between the exploding online video space and the traditional consumer electronics industry, and were extremely pleased that our partners continue to recognize the value of the DivX brand to global consumers”, - said Kevin Hell, Acting CEO of DivX, Inc.

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